SEO is all regarding optimising a website for search engines. Higher the website ranks in the Search Engine results, and then the chances are greater that it will be visited by a user. Now these day’s search engine companies like Google, Yahoo Bing and more gives guides to optimising sites and webmaster has to follow the guidelines to optimise the web page or website accordingly.
At Scorpsoft, our Cheshire SEO Services are proven to let your business on top of the searches in all the search engines. We have years of experience in this profession with adapting search engine updates and algorithm changes. Our SEO programmes include website analysis, competitor analysis, keyword analysis, URL analysis, link building, and social media account setup.
SEO can be work into two separate categories; On-Page SEO & Off-Page SEO:
On-Page SEO refers to all the things that you can do with optimising your website to help you rank higher, such as providing good content, good keywords selection, putting page titles, internal linking, meta tags, descriptions, body tags (H1, H2, H3, H4, etc), alt tags etc.
Off-Page SEO refers to all the things that you can do without optimising your website to help you rank higher, such as link building, increasing link popularity by submitting open directories, search engines, classified ads, local listing, social bookmarking, article submission, blog marketing etc.